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Leo’s #DailyMarketingTips – Today, On Strategic Planning

Dec 6, 2023
Dec 6, 2023
Strategic Planning, Thought Leadership
Leo’s #DailyMarketingTips – Today, On Strategic Planning

If your marketing depends on events, symposia and seminars to generate traffic and sales, last minute planning is bad business. It not only makes you scramble, but misses opportunities from potential attendees who are already booked when your news comes out. Time to get out ahead of your marketing. https://www.grouplevinson.com #strategicplanning #marketingplanning #marketingstrategy

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Leo’s #DailyMarketingTips – Today, On AI

Dec 5, 2023
Dec 5, 2023
Social Media, Thought Leadership
Leo’s #DailyMarketingTips – Today, On AI

If AI is based on knowledge of the past and “news” is based on what’s new, how will AI supplant public relations & publicity? Editors and news desks aren’t looking for filler, they’re looking for news, excitement & creativity. Thoughts? https://www.grouplevinson.com #artificialintelligence #AI #thefutureofPR

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Leo’s #DailyMarketingTips – Today, On Marketing Strategy

Dec 4, 2023
Dec 4, 2023
Brand Strategy, Strategic Planning, Thought Leadership
Leo’s #DailyMarketingTips – Today, On Marketing Strategy

Sometimes businesses choose goals that are too broad. Perhaps they fear missing out on random opportunities from afar. But the broadness often diminishes the likelihood of success. Perhaps better to narrow goals & be the leader in a state or region instead of nothing in a larger space. https://www.grouplevinson.com #marketingstrategy #strategicplanning #marketinggoals

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Leo’s #DailyMarketingTips – Today, On Speaking At Your Organization

Nov 30, 2023
Nov 30, 2023
Public Relations, Thought Leadership
Leo’s #DailyMarketingTips – Today, On Speaking At Your Organization

Looking for speakers for your group? Leo Levinson will provide an engaging, educational and informative talk on marketing, brand strategy, creating thought leadership, corporate culture, social media & other topics. Email: info@grouplevinson.com to schedule. #speakers #speakersbureau #thoughtleadership

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Leo’s #DailyMarketingTips – Today, On Budgeting

Nov 29, 2023
Nov 29, 2023
Strategic Planning, Thought Leadership
Leo’s #DailyMarketingTips – Today, On Budgeting

Budgeting for 2024? Is your plan the same old? Or will you build in a portion (10-15%?) to take some risk: perhaps outreach to a new market, new medium or new demographic? Example, how will your lead generation succeed in generating leads from 20 & 30 year olds searching for your products/services? https://www.grouplevinson.com/public-relations-for-leads-traffic/ #marketingbudget #advertisingbudget …

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Leo’s #DailyMarketingTips – Today, On Social Media

Nov 28, 2023
Nov 28, 2023
Social Media, Thought Leadership
Leo’s #DailyMarketingTips – Today, On Social Media

How is your follower growth on yours or your company’s social media? Does growth matter as much as many think it does? It may be more valuable to track engagement figures, especially if your audience is targeted. An engaged audience is more meaningful to demonstrate interest in what you’re posting and your company. https://www.grouplevinson.com/thought-leadership-public-relations/ #followergrowth …

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Leo’s #DailyMarketingTips – Today, On Marketing Strategy

Nov 27, 2023
Nov 27, 2023
Strategic Planning, Thought Leadership
Leo’s #DailyMarketingTips – Today, On Marketing Strategy

I’ve posted about this before, but it just happened to me again…sending an email through a website’s contact page that was never read. How many sales are you losing because no one pays attention to your contact us messaging or checks it infrequently? Create a responsibility to check at least twice a day. https://www.grouplevinson.com/public-relations-for-leads-traffic/ #leadgeneration …

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Leo’s #DailyMarketingTips – Today, On Public Relations

Nov 21, 2023
Nov 21, 2023
Public Relations, Thought Leadership
Leo’s #DailyMarketingTips – Today, On Public Relations

Executives are right to ask for public relations results, but what does “results” mean? Are they asking the right question for their company’s needs. To many, results only relates to lead generation. However, thought leadership, brand leadership, customer loyalty, awareness and other goals may be the results you need to measure and value. https://www.grouplevinson.com/public-relations-for-leads-traffic/ #prresults …

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Leo’s #DailyMarketingTips – Today, On Public Relations

Nov 20, 2023
Nov 20, 2023
Public Relations, Thought Leadership
Leo’s #DailyMarketingTips – Today, On Public Relations

Many PR companies send press releases out via mass email services. The GroupLevinson method also develops a targeted list of writers who actually write about your subject to whom we send a personal pitch. It takes more time & effort but the results are worth it. https://www.grouplevinson.com/thought-leadership-public-relations/ #publicrelations #thoughtleadership #PRagency

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