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DAILY TIPS

LEO’S DAILY TIP

Cogitations, Ruminations & Recommendations . . .
From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations

Leo’s #DailyMarketingTips –

Do you plan your social media content in advance? It’s best to have a plan.  We plan for clients the month before. Planning gives time to develop quality content & graphics, and to plan a strategy relating to brand and goals. Of course if needed, we’ll add in breaking news as it happens. https://www.grouplevinson.com/full-service-public-relations #socialmediastrategy

Leo’s #DailyMarketingTips – Today, On Advertising Strategy

Let’s say you worked for one of your company’s prospects and your boss asked you to compile for him/her a short list of companies doing what your company does, where do you think the first place they’ll search? THAT place is where some or all of your advertising should be. https://www.grouplevinson.com/public-relations-for-leads-traffic/ #leadgeneration #getmoresales #marketingstrategy

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Leo’s #DailyMarketingTips – Today, On Public Relations

A strong idea for boosting your business-to-business thought leadership is to develop your own event where you are the speaker or moderator of a panel of other experts. Schedule around a light breakfast. Invite clients, prospects and future prospects. Make the topic broad and timely to make more people want to attend. https://www.grouplevinson.com/thought-leadership-public-relations/ #throughtleadership #businessevents

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Leo’s #DailyMarketingTips – Today, On Public Relations

The importance of photographers, videographers and graphic artists…is high in this era of digital communication. Make sure you budget enough for them to help showcase your products & services in ways that attract attention. Without them, your communication will not be maximizing its effectiveness. https://www.linkedin.com/pulse/power-visuals-why-graphic-design-critical-social-media-marketing-ybkmc/ #socialmediamarketing #ilovephotographers #socialmediastrategy

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Leo’s #DailyMarketingTips – Today, On Email Marketing

Want more readership of your email marketing. Pay attention to your subject line – it’s usually the make or break wording where people decide to read on or delete. This decision happens in a split second. Make your subject a true  benefit to the reader or news they can’t resist. https://www.grouplevinson.com/public-relations-for-leads-traffic #emailmarketing #marketingstrategy #advertisingstrategy

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Leo’s #DailyMarketingTips – Today, On Marketing Strategy

Great chart about Unique Selling Propositions (USP)? Does your unique  quality or benefit have value to your market AND is distinctive from your competition? If not, you’re just another business in your space. You may be too close to recognize your USP. Let’s chat about helping you identify it. https://www.grouplevinson.com/brand-leadership-public-relations/ #uniquesellingproposition #brandstrategy #

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Leo’s #DailyMarketingTips – Today, On Social Media

Are social media hashtags relevant in 2024? The answer is “yes” but there are now other tools as well.  Hashtags are important for some social media sites over others. Check out this interesting article about hashtags in 2024: https://www.blog.didm.in/instagram-hashtags-2024-everything-you-need-to-know-about-hashtags/ #marketingstrategy #arehashtagsrelevant #socialmediamarketing

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Leo’s #DailyMarketingTips – Today, On Advertising

Shout out to my friend Joe Domosh of 3-Click Promotions who gave a terrific presentation about how swag should be a valuable component of marketing plans. Did you know that the average logo tee-shirt generates over 5000 impressions? www.3clickpromotions.com #3clickpromotions #swagmarketing #promotionalmarketing

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Leo’s #DailyMarketingTips – Today, On Social Media

Posting on social media, for businesses and thought leaders, is not just about “posting” or putting content online. Posts should provide information, outlook or observation that is consistent with your message and burnishes your brand. https://www.grouplevinson.com/thought-leadership-public-relations/ #socialmediamarketing #thoughtleadership #brandstrategy

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Leo’s #DailyMarketingTips – Today, On Marketing Strategy

Do customer think you’re products or services are “too expensive?” When we hear that, we hear that a more effective job can be done to communicate value. Unless you’ve been cutting corners, it’s not the time to cut prices. It the time to help people understand the extra quality you provide. https://www.grouplevinson.com/public-relations-for-leads-traffic/ #brandstratey #marketingstrategy #brandexcellence

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