Most people are probably not yet ready to buy your product or service today. So how does one get them to remember you until the time has come? An important part of marketing strategy is not just making people aware of you and/or creating a lead, but also to make it easier for them to remember you for the time when they’re ready to buy. https://www.grouplevinson.com/brand-leadership-public-relations/ #brandleadership #thoughtleadership #bestpublicrelations