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DAILY TIPS

LEO’S DAILY TIP – TODAY, ON ADVERTISING

Cogitations, Ruminations & Recommendations . . .
From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations

Leo’s Daily Tip – Today, On Advertising

Nov 3, 2020

The same product may be saleable to different market groups but not for the same reasons. For example seniors and millenials may buy the same product but the pitch appealing to each group may need to be different to focus on unique applications and motivators to buy. One ad or message  doesn’t fit all.

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