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LEO’S DAILY TIP – TODAY, ON ADVERTISING

Cogitations, Ruminations & Recommendations . . .
From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations

Leo’s #DailyMarketingTips – Today, On Marketing Strategy

What does a google search on your main service or product show? Search yours from time to time to keep up with competitive trends, threats and opportunities. Speaking of opportunities, how does your firm show during these searches? Let’s chat about raising your awareness. https://www.grouplevinson.com/thought-leadership-public-relations/ #thoughtleadership #brandleadership #googlesearch

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Leo’s #DailyMarketingTips – Today, On Superbowl Commercials

What were your favorite Superbowl commercials? Mine was “Pizza wHut”. Simple, direct, great brand tie-in, memorable, call to action. Others too contrived. And what’s up with the “hot flashes” commercial for the drug Veozah? Great target marketing?? Totally disagree with billboard: https://www.billboard.com/lists/best-super-bowl-commercials-2024-roundup/ice-spice-for-starry/ #superbowlcommercials #bestsuperbowlcommercials #pizzawHut

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Leo’s #DailyMarketingTips – Today, On Advertising

What is the best time to send an email in marketing? Answer: It depends.  But check out this article that examines 9 studies say…or just contact GroupLevinson for experienced guidance on this and other marketing strategy. https://hunter.io/blog/best-time-to-send-an-email/ #emailmarketing #emailadvertising #marketingstrategy

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Leo’s #DailyMarketingTips – Today, On AI

CES or the Consumer Electronics Show is on now. I’m always fascinated by the trends introduced and their influence on the future. Here are the top 10-check out #5 in this article about the AI computer from HP. Brave new world. https://www.zdnet.com/article/ces-2024-day-1-the-10-product-reveals-that-impressed-us-most/ #artificialintelligence #AI #CES #CES2024

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Leo’s #DailyMarketingTips – Today, On Advertising

Check out this article’s statistic about email marketing-89% of marketers say that email marketing is their primary strategy. Whether that number is a bit high or not, email should definitely be a leading part of your marketing strategy plus the tips it provides are quite valuable. https://www.linkedin.com/pulse/7-hot-email-marketing-trends-2023-alyson-shane/ #emailmarketing #emailopenrate #marketingstrategy

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Leo’s #DailyMarketingTips – Today, On Marketing Strategy

This article may be a bit biased in favor of marketing, but there is much truth here as we’ve found too many companies underbudget for marketing and end up being frustrated that they can’t accomplish anything. Looking to 2024-budget for what you want to accomplish. https://www.entrepreneur.com/growing-a-business/4-marketing-budget-hacks-to-boost-your-business-in-2024/464772 #joygendusa #entrepreneurmagazine #marketingbudget

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Leo’s #DailyMarketingTips – Today, On Book Recommendation

MY BOOK RECOMMENDATION OF THE MONTH: “Scientific Advertising: 21 advertising, headline and copywriting techniques” Sounds dry, but a good read and valuable insight from an advertising great! https://www.amazon.com/s?k=scientific+advertising+by+claude+c.+hopkins&crid=XXVPDRAWCFSY&sprefix=scientific+adverti%2Caps%2C103&ref=nb_sb_ss_ts-doa-p_2_18 #claudehopkins #favoritebooks #bestadvertisingbooks

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Leo’s #DailyMarketingTips – Today, On Strategic Planning

If your marketing depends on events, symposia and seminars to generate traffic and sales, last minute planning is bad business. It not only makes you scramble, but misses opportunities from potential attendees who are already booked when your news comes out. Time to get out ahead of your marketing. https://www.grouplevinson.com #strategicplanning #marketingplanning #marketingstrategy

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