Craft your lead generating program around reaching the first person at your customer who is tasked with finding companies like yours. Hint: It’s probably not the boss. How do you reach that person that likely is an administrator and often a fairly young and inexperienced one? Double-hint: do you have a google ad campaign in place? https://www.grouplevinson.com/public-relations-for-leads-traffic/ leadgenerating #leadgen #marketingstrategy