Using video to get out your marketing message can be valuable, but only if 1) your target market is predisposed to watching videos, which older market groups often are not, and 2) your target groups have time, or take time, to watch. If not, choose another medium to get your message out. https://www.grouplevinson.com/public-relations-for-leads-traffic/ #thoughtleader #thoughtleadership #marketingstrategy