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DAILY TIPS

LEO’S DAILY TIP – TODAY, ON ADVERTISING

Cogitations, Ruminations & Recommendations . . .
From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations

Leo’s Daily Tip – Today, On Strategic Planning

Dec 19, 2019

Should your marketing goal be to produce leads? It can be. But isn’t your sales team is doing that? Why duplicate them? Leads from marketing tend to be random vs sales people go for the higher percentage prospect. Better to goal for awareness, thought leadership, information gathering etc.

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