May 26, 2023
Book Recommendation, Thought Leadership
Leo’s Marketing Tips – Today, On Marketing Strategy
Two terrific books to read on marketing strategy: “Marketing Warfare” by Al Reis & Jack Trout, and “Guerrilla Marketing” by Jay Levinson (no relation) are two classic books providing some valuable insight & perspective on strategic planning, whether you have a large or small company. Let me know how you liked them.