Cogitations, Ruminations & Recommendations . . .
From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations
How is your follower growth on yours or your company’s social media? Does growth matter as much as many think it does? It may be more valuable to track engagement figures, especially if your audience is targeted. An engaged audience is more meaningful to demonstrate interest in what you’re posting and your company. https://www.grouplevinson.com/thought-leadership-public-relations/ #followergrowth …
Influencers can be a valuable way to reach your target market with your message. Although number of followers can be important, more valuable is the quality & engagement of the influencer’s audience. An active group is more likely to see and be influenced by their/your message. https://www.grouplevinson.com #influencermarketing #topinfluencers #bestinfluencers
On social media, if you’re posting and linking it to a website page, for best results, make sure you have a keyword or two in the post that matches words in the content on the website page. https:www.grouplevinson.com #highestrated #publicrelations #keywords
Stock photos are better than no photo, but the best graphics are authentic, even if the quality is less than perfect. If you’re involved in the event, ask someone to snap a photo on your camera to post. You’ll be more effective in catching people’s attention. https://www.grouplevinson.com #stockphotos #stockphotography #growingfollowers
A header is a terrible thing to waste…but many companies do. Double check your Linkedin, Twitter, Facebook and other social media headers to make sure that you have some appealing photos or images to reinforce your brand & message. www.linkedin.com/in/leolevinson #socialmediaheaders #socialmediastrategy #socialmediamarketing
Does your firm have a custom hashtag? Especially valuable in social media, your custom tag makes it easier for you to follow your posts and for customers to provide feedback; and ultimately on reporting results. https://sproutsocial.com/insights/create-a-hashtag/ #hashtagstrategy #myhashtag #thoughtleadership
Posting on social media with captivating graphics commands attention and spurs growth in followers. I caught your eye with this post didn’t I? Don’t just select appropriate graphics, select those that attract attention and spark curiosity. Follow me for more valuable marketing tips. https://www.grouplevinson.com #socialmediastrategy #followergrowth #mostfollowers
One guide for developing social media content is to make it interesting in a way that makes it shareable. Sharing posts helps add followers and grows activities. From a business marketing perspective, it helps make you seen as a thought leader. Speaking of sharing, if you like this post…please share it with your followers. #socialmediastrategy …
There is a lot of media attention to #Threads, Zuckerberg’s alternative to #Twitter. Doubtful to me that this will catch Twitter. Check out this limited list of twitter alternatives: https://techpp.com/2023/04/21/best-twitter-alternatives/ How many of these alternatives to #Twitter are you aware of and following? Our guess, not many. #twitteralternatives #socialmediastrategy #socialmediamarketing
There’s a lot of talk about AI, but what does “be human” mean when it comes to social media posts? It means craft content as if you were speaking to one person, as in “hey, check out this interesting graphic.” Or, “here’s something that might solve that problem you mentioned.” If you write like AI, …