Cogitations, Ruminations & Recommendations . . .
From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations
Most have no idea what a brand is. They’re worried about defining the “Why”, whatever that means, instead of your company’s promise to customers.
How to select a brand company? Simply ask them to define brand. If their definition is more about creating a logo than in defining your company’s promise and essence, move on. They have no idea what a brand is.
How do your competitors’ Websites and social media sites look as far a giving an impression of professionalism & credibility. Compare yours. Perhaps it’s time for an facelift?
#Causemarketing tip – follow up with a final results report and then publish how well you did so everyone can feel good about their participation & remind them about your organization’s good deed too.
Social media content shouldn’t lecture the reader, it should engage the readers such that they participate in the conversation.
One way to boost your ranking on Google is to claim your business address there and then get customers to write reviews on Google.
How to increase direct response advertising results – go for the alternative close and make your offer a choice of two or three options. https://grouplevinson.com/PhiladelphiaadagencypublicrelationsInternetWebsite.html
Brand 101, ask each of your team, individually, what are your company’s values, culture, advantages. If responses are very different you have brand trouble.
Hashtags help gain followers on Instagram. Although the best tags relate to your photo experience, also using popular Instagram tags will put your photo in front of more people.
Advertising budget money is always tight, but try to make room in the 2015 marketing budget to test something new-a new medium, market or direction.