Nov 12, 2015
Advertising, Social Media
Leo’s Daily Advertising Tip – Social Media
Using the same photo or graphic across social media channels builds consistency for greater awareness and memorability of your brand.
WHAT
DO
YOU
WANT?
B2B Advertising
LEO’S DAILY TIP – TODAY, ON ADVERTISING
Cogitations, Ruminations & Recommendations . . .
From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations
Nov 11, 2015
Advertising
Leo’s Daily Advertising Tip – Advertising
Do social media followers listen to #radioadvertising? They might if you tell them on social media when your commercial will air so they can listen.
Nov 10, 2015
Advertising
Leo’s Daily Advertising Tip – Advertising
Are you stuck writing content? Think of all the questions customers and potential customers might ask and answer them.
Nov 6, 2015
Advertising, Brand Strategy
Leo’s Daily Advertising Tip – Brand Strategy
Many a brilliant #brandstrategy fails in the follow-through. If yours isn’t incorporated in sales/marketing & at every level of the organization, it will fail.
Nov 4, 2015
Advertising, Brand Strategy
Leo’s Daily Advertising Tip – Advertising
What if we lived in a Twitter world where every advertising message had to be 140 characters or less? How much different would your ads and content be?
Nov 3, 2015
Advertising, Daily Tips
Leo’s Daily Advertising Tip – Advertising
Does your #advertising or #publicrelations message pass the “so what” test? If you can’t answer “so what” so it matters, it probably needs to be rewritten.
Nov 2, 2015
Advertising, Mobile Marketing
Leo’s Daily Advertising Tip – Mobile Marketing
Mobile is strong but its growth hasn’t diminished desktop interest and activity. So don’t let your desktop campaigns slow down or be reduced. #mobilemonday
Oct 30, 2015
Advertising, Strategic Planning
Leo’s Daily Advertising Tip – Strategic Planning
#cybermonday is one month away (Nov. 30). Time to check your plans and what your company & competitors did last year to be ready for increasing traffic and sales that day.
Oct 28, 2015
Advertising, Internet/Website Design
Leo’s Daily Advertising Tip – Internet Marketing
Sales pitches work to get people nodding “yes” to lead-up questions so they’re used to it when you move to close. Online, “yes” translates to a click. Start people clicking, getting them engaged & moving to the click to a close.
Oct 22, 2015
Advertising, Media Buying
Leo’s Daily Advertising Tip – Advertising
Buying #radioadvertising ? Consider ratings, but then look into qualitative factors like audience engagement, targeting, time spent listening, etc. to better determine the true value for you.