How does one define social media growth? What goals will work best for your company (Hint: it’s not always about follower growth). Choose a strategy to deliver results. Potential goals include: growing your engagement rate, increasing website traffic, growing conversions, where the viewer makes a purchase or signs up for a newsletter or contacts you…and yes, growing the number of followers. Craft a strategy to make the right things happen. https://www.grouplevinson.com/public-relations-for-leads-traffic/ #socialmediamarketing #socialmediastrategy #followergrowth