The lemming marketing strategy of placing your advertising in the same media as everyone else in your industry, rarely makes your firm stand out and generate leads. Philadelphia lawyers are spending more than they need to, and getting fewer, if any, results with these endless billboards. Consider how customers/clients REALLY search for suppliers/services and put a distinctive message there. https://www.grouplevinson.com/public-relations-for-leads-traffic/ #thoughtleader #thoughtleadership #marketingstrategy