Leo’s #DailyMarketing Tips – Today, On Advertising
Sep 20, 2023
A client asked me about using a marketing message that would show his competitors in a negative light due to some of their practices. Looking from a customer’s perspective, the negative may not be completely understood as addressing their pain point and only reflect badly on the source of the message. My response: always be positive.
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#negativeadvertising #attackadvertising #alwaysbepositive