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DAILY TIPS

LEO’S DAILY TIP – TODAY, ON ADVERTISING

Cogitations, Ruminations & Recommendations . . .
From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations

Leo’s Daily Tip – Today, On Brand Strategy

Aug 9, 2021

Although your company is special and offers unique advantages, your brand is not an “island”. This means that it exists within the context of your industry and competitors and should highlight meaningful, relevant advantages, reinforcing your exceptionalism. Your logo, as well, should be designed to stand out within your targeted environment.

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