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DAILY TIPS

LEO’S DAILY TIP – TODAY, ON ADVERTISING

Cogitations, Ruminations & Recommendations . . .
From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations

Leo’s Daily Tip – Today, On Advertising

Jun 8, 2021

Pro-tip: writing advertising copy? Write it. Then cut out the first sentence or paragraph. It’s usually superfluous. Often people feel they need to use the first sentence or paragraph to “warm up” their reader. You don’t. For best results, get to the point fast.

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