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DAILY TIPS

LEO’S DAILY TIP – TODAY, ON ADVERTISING

Cogitations, Ruminations & Recommendations . . .
From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations

Leo’s Daily Advertising Tip – Direct Mail

Jul 25, 2013

Make your direct mail pieces more effective. On the outside of the envelope, instead of promising some gift, discount or savings, appeal to the recipient’s fear or problem and how you’ll solve it.

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