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DAILY TIPS

LEO’S DAILY TIP – TODAY, ON ADVERTISING

Cogitations, Ruminations & Recommendations . . .
From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations

Leo’s Daily Advertising Tip – Cause Marketing

Sep 25, 2014

Consumers won’t pay more for cause-connected products/companies but all things being equal, they prefer the cause-related company. This means causes add value. How does your company account for its cause value?

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