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DAILY TIPS

LEO’S DAILY TIP – TODAY, ON ADVERTISING

Cogitations, Ruminations & Recommendations . . .
From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations

Leo’s Daily Ad Tips – Strategic Planning

Jul 5, 2013

Recently, market research firm Neilsen started tracking “zero TV” households, where the TV is not connected to cable or satellite. Most are under 35 and childless. Most watch shows through online services. Many on other devices. So is this an age/demo phenomenon or a societal shift away from conventional TV?

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