close

WHAT
DO
YOU
WANT?

DAILY TIPS

LEO’S DAILY TIP – TODAY, ON ADVERTISING

Cogitations, Ruminations & Recommendations . . .
From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations

Leo’s Daily Ad Tip – Radio Advertising

May 23, 2013

Radio media buying often involves planning for reach or frequency. Sometimes the station format itself is more predisposed to reach or frequency, and by choosing that station, you’ll have a more efficient buy for achieving your goals.

Share this...