close

WHAT
DO
YOU
WANT?

DAILY TIPS

LEO’S DAILY TIP – TODAY, ON ADVERTISING

Cogitations, Ruminations & Recommendations . . .
From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations

Leo’s Daily Ad Tip – B2B Direct Mail

Mar 21, 2013

B2B direct mail idea that generates a high open rate: insert something relevant that also provides bulk to the piece.  Even though this adds cost, it generates added curiosity leading to action.

Share this...