close

WHAT
DO
YOU
WANT?

Website Design

LEO’S DAILY TIP – TODAY, ON ADVERTISING

Cogitations, Ruminations & Recommendations . . .
From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations

Leo’s Daily Tip – Today, On Website Design

Common SEO misconception: did you know that meta descriptions have nothing to do with search ranking? However they have a lot to do with whether the public clicks on your link in the search results they look over, because meta description is the descriptive copy under the link. Write it for the searcher not the

Share this...
Leo’s Daily Tip – Today, On Website Design

Make your first impression count on your website’s home page. Do one of two things: 1) communicate the single most important distinguishing thing about your company or product in a “boom” moment. 2) make a benefit statement that you are confident will engage and intrigue the prospect and make them want to know more. Write

Share this...
Leo’s Daily Tip – Today, On Website Design

Is your company’s website optimized for speedy loading? People hate to wait and may even move to another site. To check, search out any one of numerous free testing sites. Type in the full https://www.(websiteURL) Realistically, good or better speed ratings are fine. But if you’re in the red zone, it’s important to make changes

Share this...
Leo’s Daily Tip – Today, On Website Design

Many feel that their website “doesn’t do anything” but they need it  anyway to be in business these days.” That rationale is likely why most companies have mediocre to poor websites that don’t answer why the customer is there to begin with. How well does yours distinguish your brand, create first impressions, provide wanted info

Share this...
Leo’s Daily Tip – Today, On Advertising

One of the big advantage of digital advertising is your ability to measure data and results. Although growth in followers and engagement is interesting, it may not be the valuable data to track. Analyze specific product purchases, new customers gained, repeat business, order size and others for more effective planning.

Share this...
Leo’s Daily Tip – Today, On Website Design

How effective is your website? Take a moment and ask yourself what are the three most important pieces of information or questions that customers seek most when they visit your website, as well as the 3 most important things you want to tell them? Now take a hard look at your website, especially the home

Share this...