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LEO’S DAILY TIP – TODAY, ON ADVERTISING

Cogitations, Ruminations & Recommendations . . .
From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations

Oct 18, 2022
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Leo’s Daily Tip – Today, On Public Relations

Keep your public relations media list “healthy” by keeping it up-to-date. There is a lot of turnover in journalism, refresh or completely update your media list every year or two. In the meantime, search your keywords to find new journalists in your specialty.

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Oct 6, 2022
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Leo’s Daily Tip – Today, On Trade Show Marketing

More about trade shows: think the whole process through a month before and after. How will you invite people to your booth, schedule appointments, tailor your website to the show, have info for them to see & generate post-show communication to those who did and did not visit your booth.

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Aug 15, 2022
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Leo’s Daily Tip – Today, On Social Media

Do you know that YouTube is the second largest search engine, next to Google? Do you have a presence on YouTube that is anchored by keywords to attract your customers? Populate it with videos, product demos, thought leadership talks, etc.

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Mar 8, 2022
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Leo’s Daily Tip – Today, On Public Relations

Socially conscious marketing, or cause marketing, is a valuable trend in 2022. For best results, relate the cause to your business, so it looks genuine and not contrived. Get employees involved providing ideas on the causes to support to build pride and employee loyalty in your company.

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Jan 27, 2022
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Leo’s Daily Tip – Today, On Social Media

Tip on growing more social media followers/customers?  Add a forward to a friend link or button on your email, ad or post. Remind your readers to send your words of wisdom along to people they know and grow your own audience. Hint. Hint.

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